Introduction Crossing the Alps has always been a monumental undertaking, but the TELT Lyon-Turin New Railway Tunnel project has demonstrated that even the greatest challenges can be successfully overcome. In this article, we will explore the path of strategic communication that accompanied the bidding phase for awarding the contract to UXT the consortium ITINERA-GHELLA-SPIE BATIGNOLLES […]
Tag: Europe
Value-added communication for TELT Lyon-Turin
Strategic communication and storytelling of technical contents and data analysis confirm their focal role and relevance in the world of engineering. TELT Lyon Turin, the Franco-Italian company delivering the Lyon-Turin railway, awarded yesterday a contract worth EUR 1 billion for the base tunnel. Proud of contributing to this result through a highly-functional, customized, and value-added approach […]