Being present at an event that marks an important milestone is always exciting. In the eyes of those celebrating, one can sense a deep feeling of joy and pride. A story, a journey, a shared sentiment, but also obstacles overcome and challenges won. There is a subtle yet intense vibration that runs through the looks, […]
Tag: engineering
UXT & TELT Lyon-Turin – A Successful Journey in Strategic Communication
Introduction Crossing the Alps has always been a monumental undertaking, but the TELT Lyon-Turin New Railway Tunnel project has demonstrated that even the greatest challenges can be successfully overcome. In this article, we will explore the path of strategic communication that accompanied the bidding phase for awarding the contract to UXT the consortium ITINERA-GHELLA-SPIE BATIGNOLLES […]
Value-added communication for TELT Lyon-Turin
Strategic communication and storytelling of technical contents and data analysis confirm their focal role and relevance in the world of engineering. TELT Lyon Turin, the Franco-Italian company delivering the Lyon-Turin railway, awarded yesterday a contract worth EUR 1 billion for the base tunnel. Proud of contributing to this result through a highly-functional, customized, and value-added approach […]
NatureValue – Fostering a Greener Future
Alberto Zavatta – Inspiring the next you develops the corporate communication and branding strategy for NATUREVALUE – Fostering a greener future. Actions taken: • brand name (Naturevalue) and the pay-off (Fostering a greener future) • logo and brand identity • corporate brand content and website design • visual activities (photo shooting) • social media […]
Strategy for the Engineering Company Alpina
Alberto Zavatta – Inspiring the next you has carried out an extensive strategic and communication study for the Engineering Company Alpina. The project was conducted with Architect Mauro Panigo on behalf of Contemporary Urban and widely involved the participation of the Company’s Team at different levels and stages of development. The task The […]
Net Engineering International: strategy, identity
Introducing NET Group The protagonists of today’s challenging journey are the four companies of NET Engineering International Group. NET Engineering Italy, Spiekermann (Germany), Seecon (Germany) and ENGinet /NET Engineering Bulgaria. NET Engineering International is an independent international engineering and consultancy group of companies. It counts more than 380 staff and 40 M€ turnover. They […]
Communicating Mobility as a branding activity
Alberto Zavatta offers an analysis of communicating mobility , focusing on the importance of a communication content inherent in the project itself and conveyed in the most correct way to a vaste target of users. Communicating mobility, therefore, as the subject of a conscious branding activity, between the consolidation of the project proponent’s reputation and […]
Taking you everywhere – Net Engineering pay-off
Taking you everywhere. The promise. Alberto Zavatta creates the new promise for NET Engineering International: Taking you everywhere. An essential and direct statement that expresses dynamism and mobility. It communicates credibility and invites the reader to trust the message. Potential and ability to go beyond borders, contemporaneity and future. It puts the person (you) […]