Being present at an event that marks an important milestone is always exciting.
In the eyes of those celebrating, one can sense a deep feeling of joy and pride. A story, a journey, a shared sentiment, but also obstacles overcome and challenges won. There is a subtle yet intense vibration that runs through the looks, the speeches, the embraces, and the handshakes.
This was the case for Alpina 70th Anniversary. A unique moment to which I contributed with my team for the strategic communication. It was a project shaped by collaboration and exchange with Chairman and Partner Paola Erba and CEO and Partner Massimo Besio. It lead to the creation of the celebratory 70th-anniversary #logo and the #SpecialEdition #Book. The book is a narrated and visual testimony of the values of this historic company. The communication continues online with a dedicated Anniversary web section. Through the first half of 2025, a #CelebrationCampaign will run on LinkedIn.
Congratulations to everyone at Alpina for being part of this wonderful professional and human adventure!
#Alpina70 #AnniversaryCelebration #StrategicCommunication #Milestone #Teamwork #Celebration #Innovation #CorporateValues #SpecialEdition #AlpinaFamily #Leadership #ThankYou #ProudMoment #CelebratingSuccess #Alpina #70Years